Global iGaming platform BetBoom announced Thursday that it will sponsor the broadcasts in Brazil of all Counter-Strike 2 tournaments organized by ESL FACEIT Group (EFG) for the remainder of 2026.
Financial terms of the deal were not disclosed.
Under the terms of the partnership, BetBoom branding will have a presence on most major EFG Counter-Strike 3 competition broadcasts in Brazil including ESL Pro League Season 23, IEM Rio 2026, IEM Atlanta 2026, IEM Cologne Major 2026, ESL Pro League Season 24, and IEM China 2026.
“We are very happy to announce this partnership and are deeply grateful to ESL for their trust,” said Igor Savun, CMO of BetBoom Latam. “This is another strategic step to consolidate BetBoom as a partner in the Counter-Strike 2 ecosystem in Brazil. We are talking about the most traditional and relevant tournaments on the global scene, and our goal is to help deliver a high-level experience to the Brazilian community, closely connected to the country’s passion for CS.”
BetBoom announced a three year partnership with international tournament organizer PGL for the broadcasting rights of Counter-Strike 2 competitions in Brazil in January, and in December 2025 it signed an agreement with BLAST for the broadcasting and betting rights in Latin America.