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Evoplay, the award-winning game development studio, has brought its largest-ever network campaign to a close, with the grand prize winner of its Big Adventures promotion revealed during a live draw on March 12th.
Running for nine months from June 2025 to February 2026, Big Adventures delivered one of the studio’s most ambitious engagement campaigns to date, featuring a €2.5 million total prize pool, more than 115,000 random prizes, and 180 days of player entertainment across participating operator platforms.
Throughout the campaign, players competed across a series of tournament phases while unlocking additional rewards through interactive mechanics including Prize Drops and Wheel of Fortune events.
While thousands of prizes were distributed during the nine-month campaign, the final highlight came with the reveal of the Grand Mega Prize; a VIP trip to the Maldives for two. The luxury experience includes flights, premium accommodation and a fully curated island getaway organised by Evoplay.
The winner was selected via a live random draw among the Top 100 players on the campaign’s final leaderboard, recognising those who performed best across the tournament phases throughout the promotion.
The recording is available via the link:
Big Adventures also introduced additional long-term incentives for dedicated players through quarterly giveaways, with top-performing participants rewarded with the latest iPhone Pro Max across the campaign’s phases.
Beyond player engagement, the campaign was designed to deliver strong results for operators through built-in gamification tools, including leaderboard APIs, promotional assets and integrated campaign widgets that enabled seamless promotion across platforms.
Following the success of Big Adventures, Evoplay has already launched another large-scale campaign Four Seasons of Legends, starting with the Spring edition, and offering operators a new opportunity to participate in a network-wide promotion built to drive player engagement and retention.
Diana Larina, Head of Marketing at Evoplay, said: “Big Adventures has been a landmark campaign for Evoplay and our operator partners. Over the past nine months we’ve seen incredible engagement from players around the world, with thousands of prizes won and strong participation across every phase of the campaign.
“The live finale was the perfect way to close the campaign and celebrate the community that took part and we’re already looking ahead to the next major campaign, which will give operators even more opportunities to engage their players.”
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