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AEW is now in the headphone game. The company announced a new partnership with Heavys on Wednesday, bringing three different AEW-branded headphone designs to ShopAEW. Each pair is listed for $289.
One version is built around Swerve Strickland and features his “Whose House?” logo and catchphrase. Another is a “Sickos” edition with the AEW logo wrapped in barbed wire. The third version keeps things simple with the standard AEW logo. Fans who already have Heavys headphones can also buy just the branded headphone shells for $39 each.
AEW wasted no time getting the new gear on television. Prince Nana wore a pair of the headphones to the ring for Swerve Strickland’s Dynamite match against Daniel Garcia. AEW also dropped a 30-second spot on X before the show to push the launch.
Heavys was founded in 2022 after a successful Kickstarter campaign. The company has worked with several music acts on officially licensed shells, including Aerosmith, Def Leppard, Motorhead, Queen, Cannibal Corpse, Shinedown, and more.
AEW is the first sports or sports-adjacent brand Heavys has worked with, so this is a new lane for both sides. Now fans can decide if they want to drop nearly $300 to listen to their music with some AEW branding on their ears.
What do you think about AEW launching branded headphones with Heavys? Please share your thoughts and feedback in the comment section below.
