In a world where e-MTBs seem to be getting ever more expensive, Merida’s latest model bucks the trend.
Press Release in full:
THE NEW MERIDA ETMO – GET OUT AND RIDE
We are very pleased to announce the launch of the all-new MERIDA ETMO, our most price-focused Bosch-powered e-MTB yet.
By using all our extensive knowledge in the design and manufacture of aluminium frames, we’ve managed to hit price points that make the fun of a Bosch-powered MERIDA e-bike more accessible than ever before, without compromising on the performance or quality that riders expect from our bikes.
Our aim was to create a proper e-MTB that could be used in anger by both fresh riders and experienced hands alike, with handling that’s designed to offer a versatile and stable ride without compromising on fun. Drawing inspiration from the award-winning eONE-EIGHTY, we’ve created an all-aluminium full-suspension frame that delivers either 160 mm or 140 mm of travel (model dependent), making it a highly competent all-rounder that’s ready for big mountain adventures, bike park fun or local laps.
The ETMO range covers everything from highly affordable entry-level options to highly trail-capable machines. There is also a choice of EQ fully equipped models for urban ‘SUV’ usage, while selected PRO models offer upgraded drive units and batteries while keeping an affordable suspension and drivetrain spec.
PRICES
ETMO 400, £3,650
ETMO 400 PRO, £4,100
ETMO 500, £3,900
ETMO 500 PRO, £4,400
ETMO 700, £4,600
ETMO 800, £5,250
FUN FOR EVERY RIDER.
SHARING THE THRILL OF THE TRAIL.
When used at their best, e-MTBs bring all kinds of riders together. They allow riders of different fitness levels to ride as a group and share the thrills, spills and laughs that mountain biking has to offer. Designing a bike that’s still going to deliver the durability and performance MERIDA e-MTBs are famed for while being as affordable as possible is no mean feat.
FULL BOSCH POWER.
CHOOSE YOUR RIDE.
We’ve not skimped on performance either. All models feature the latest Bosch pedal-assist technology, with either the high-value PX or powerful CX drive unit, depending on the model. We also use internally mounted and removable 540 Wh, 600 Wh or 800 Wh batteries depending on model.
BOSCH PERFORMANCE LINE CX
HIGH-PERFORMANCE POWER AND CONTROL.
With up to 100 Nm of torque and a peak of 750W, the Performance Line CX drive unit gives ultimate power balanced with sensitive control. Highly proven in our other Bosch-powered e-MTBs, it is a strong, easily controllable, reliable and robust unit.
BOSCH PERFORMANCE LINE PX
HIGH-VALUE. PROGRESSIVE POWER.
The Performance Line PX drive unit takes what Bosch has learnt from their very successful CX unit and packs this know-how into a much more affordable package that’s very quiet in operation, thanks to a revised gearing system. The PX drive unit delivers up to 90Nm of torque and 700W of peak power, so despite the affordability, it’s still a potent unit when riding.
The ETMO uses both the 540 Wh, 600 Wh and 800 Wh Bosch InTube batteries, which are easily removable via a keyed lock for safety. When using the largest capacity 800 Wh battery, the deeper section of the unit is compensated for via a slightly larger battery cover, nicknamed the ‘BELUGA’ cover. This will be available after-market for those with a 540 or 600 Wh battery who may wish to upgrade in the future.
SINGLE-PIECE DESIGN.
FEWER STEPS. PERFECT ALIGNMENT.
Traditionally, the motor mounting bracket and downtube are two separate pieces that are welded together, but this creates an extra welding step. On the ETMO, we have created this as a single piece. This makes production faster while giving perfect alignment, but it requires our highly advanced casting technology to produce such a large piece in a single process. We also utilise precise robot laser cutting to trim the piece to the correct length for different frame sizes and make the hole for the battery in a single process. We have also been able to create a slimmer downtube by creating in-built battery mounts without using the bulkier Bosch mounting rail.
EFFICIENT PRODUCTION.
GREATER VALUE.
Next, we have simplified the production of the seat tube/upper pivot. While the eONE-EIGHTY has an extremely similar side-on profile to the ETMO, the construction is subtly, but importantly, different. The eONE-EIGHTY frame uses a cast piece for the motor mount to the upper pivot section, which then has a seat tube of the correct size welded to it. The ETMO simplifies this by having the entire piece cast as one, with the upper section cut down to the correct frame before being machined to accept the seatpost. This removes the need for the welding step and the careful alignment needed during this process. Removing fabrication steps saves time, resulting in a more affordable bike.
GEOMETRY CHART
