MG will return as the Official Automotive Partner of the Davis Cup Final 8 for 2026, the International Tennis Federation (ITF) has announced.
In an expansion of one of the iconic competition’s flagship commercial agreements, the MG partnership will be elevated in 2026 following a hugely successful first year in 2025.
MG will provide official transportation services for players, teams, staff and VIPs, via a bigger fleet of their impressive hybrid and electric vehicles at the Final 8 in Bologna (24-29 November).
MG will also have an increased presence at the event including innovative and engaging Fan Zone activations as well as eye-catching displays of their latest models.
MG returns to a growing premium portfolio of Davis Cup sponsors including multi-year partners Rolex, Fage, Corpay and Betsson.
Ross Hutchins, ITF Chief Executive, said: “Davis Cup and MG are an outstanding match – prestige and history are hallmarks of both internationally renowned brands. Partnerships of this calibre reflect the momentum behind the Davis Cup and its continued growth, as well as our ambition for its future. MG’s impact was outstanding in 2025 and we’re excited to build on that success and further elevate our partnership on the global stage.”
The fleet of vehicles supplied to power the 2026 event will include some of the most innovative models of MG’s line-up including the MG ZS and MG HS.
Fans at the Bologna Fiere and following across the globe will also be treated to the sight of an iconic MG model within the match court’s outer perimeter throughout the event.
Andrea Bartolomeo, MG Italy Country Manager, said: “After a fantastic experience last year it is an honour to extend our first venture into tennis, standing by the top team competition in men’s tennis again, where the values that represent the true DNA of MG have found their home. Our forward-thinking, progressive and innovative approach has seen the MG brand continue to grow across the European market. We look forward to working with the ITF and the Davis Cup brand again this year and live those extraordinary emotions again.”
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Courtesy of ITF. Photo credits: ITF.
