Finish Line BOOSTED Bike Care line is now available. Finish Line has been talking about eco‑friendly formulations since before it was common, and now they’re putting a big exclamation point on that legacy.
Today, the brand announced BOOSTED, a new range of plant‑derived lubricants and solvent‑free cleaners designed to hit the same performance benchmarks riders expect—without the petroleum, PFAS, or other junk no one wants on their bike or in their watershed.
The line is shipping worldwide.
Founder and CEO Hank Krause frames it as a moment of the company coming full circle. As he puts it, “Using plant-based ingredients was not much more than a dream at that time… BOOSTED is meeting and outperforming current petroleum and paraffin standards.”
Eco Without the Usual Compromises
Finish Line is positioning BOOSTED™ as “eco without compromise,” and the formulations back that up. All four products are:
- Petroleum- and solvent‑free
- Readily biodegradable
- Non‑toxic and user‑safe
- Free of PFAS, carcinogens, dyes, fragrances, and hazardous ingredients
This list of features is significant for those who maintain drivetrains in tight spaces or need to wash lubricant off their hands immediately after use.
The BOOSTED™ Lineup
The launch includes four core products, each built on synthesized plant oils or plant‑based waxes:
BioWax
A drip-on liquid wax that dries clean, repels dirt, and keeps drivetrains quiet and efficient for long periods.
BioWet
A wet-film lubricant made from synthesized plant oils with low friction and strong wet-condition durability.
BioGrease
A NLGI-1 plant-based grease in an aluminum base, safe for O-rings and plastics, built for high loads and water exposure.
BioClean
A water-based, solvent-free degreaser that breaks down grime quickly, rivaling traditional degreasers without the hazards.
Why This Matters
Bike care products are among the last holdouts of petroleum-based formulations in cycling. Riders have more options than ever for sustainable gear, but lubes and degreasers have lagged behind—mostly because performance expectations are high and the chemistry is hard.
BOOSTED looks like Finish Line’s attempt to close that gap for good. If the products perform as claimed, this could be a meaningful shift for everyday riders, shop mechanics, and anyone who’s ever felt uneasy about rinsing solvent off their bike and sending it down the gutter.
Samples will be secured for complete real-world testing in a variety of conditions, including mud, dust, and rain.
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