The 50 mm deep Zipp 404 S was designed from the ground up to offer the fastest possible road wheel at Zipp’s most attractive pricepoint…

Zipp 404 S Quick Hits
- $630 front
- $670 rear
- 50 mm rim depth
- 20-hole 2-cross configuration with Sapim CX-Sprint spokes
- Zipp 76/176 hubset, providing 36 points of quick engagement
- 1585 g wheelset
- 23 mm inner width
- Lifetime Warranty and Crash Replacement policy

Building upon the 303 S the 404 S is the next-generation road wheel from Zipp, meshing aerodynamic performance with a retail of $1300. With the 404 S, the brand’s S Collection now spans the disciplines of road (404 S), gravel (303 XPLR S), and XC MTB (1Zero HiTop S.) The 404 S offers advantages over the 303 S in every meaningful way – aerodynamics, hub performance, aesthetics, and price.


At 50 mm deep, the road-focused 404 S features a mid-depth rim profile that borrows from the WorldTour-proven Firecrest rim design, providing premium level aerodynamic performance while staying shallow enough to maintain stability in crosswinds. Paired with a 23mm internal rim width, this TSS wheel allows for 28-39 mm width tires to be run at lower pressures for optimal rolling resistance and control on nearly any road condition.


The 404 S comes in a 20-hole front and 24-hole rear laced in a 2-cross configuration with Sapim CX-Sprint spokes to the 76/176 hubset, providing 36 points of quick engagement in a build that weighs in at just 1585 grams. 404 S riders choose between the White decals typically found on pro-team wheels, or Dark Grey decals for a classic understated aesthetic.


As with all Zipp wheels, the 404 S carries an industry-leading Lifetime Warranty and Crash Replacement policy.
See more at Zipp.
