European esports organization OG Esports has signed TMGM as the official global CFD partner for its Dota 2 and Counter-Strike 2 teams, marking the Australia-based broker’s first esports campaign.
Financial terms of the deal were not disclosed.
The partnership will include digital activations, branded content, and fan rewards, including cashback rewards and signed OG jerseys, according to TMGM’s announcement. TMGM’s presence will also be integrated across OG’s website, social channels, and streaming platforms.
“TMGM will be our exclusive Global CFD partner going forward and it is their first step into the esports world. We are committed to finding the right value for our community, their company and OG. Our initial phase is to begin with a social and community driven campaign which will help us align before making further commitments,” Kalvin Chung, head of partnerships at OG Esports told The Esports Advocate.
Founded in 2013 in Sydney, TMGM provides access to contracts for difference, or CFDs, across asset classes including forex, shares, indices, commodities, and cryptocurrencies. The company said in its announcement that TMGM Group is regulated by the Australian Securities and Investments Commission, the Vanuatu Financial Services Commission, the Financial Services Commission of Mauritius, and the Financial Services Authority of Seychelles.
CFDs are derivative products that allow traders to speculate on price movements without owning the underlying asset. They are typically leveraged products and can expose traders to losses exceeding their initial investment, depending on jurisdiction, product structure, and account terms. TMGM’s announcement included a risk disclaimer stating that leveraged products carry high risk and are not suitable for all investors.
“We look forward to engaging OG’s global community through a digital campaign combining trading access, fan benefits, and brand activations,” Nick Yang, Chief Commercial Officer of TMGM, said in the announcement.
The deal extends TMGM’s broader sports marketing strategy into esports. TMGM has been a Chelsea FC partner since 2023 and earlier this year expanded that relationship to include back-of-shirt branding during Chelsea’s 2026 FA Cup campaign. In 2025, TMGM also announced a multiyear partnership with the Brooklyn Nets, including in-arena, courtside, and digital signage at Barclays Center starting with the 2025-26 NBA season.
For OG Esports, the TMGM deal follows a May partnership with crypto and Web3 betting platform Dexsport, which became a headline sponsor for the organization’s Counter-Strike 2 team.