WWE’s use of artificial intelligence just hit television, and fans wasted no time letting the company hear about it after an AI-generated video aired during the April 28 episode of WWE NXT.
During the broadcast, WWE aired a stylized video package focused on Zaria following last week’s Last Woman Standing match. The promo featured dramatic visuals and narration that many viewers quickly suspected were created using artificial intelligence.
In the video, Zaria delivered a dark message about her opponent while reflecting on the violent match and what comes next. The segment itself didn’t last long, but the fallout started almost immediately once WWE shared the clip on social media.
Fans flooded the comment sections with criticism, with many accusing WWE of leaning too heavily on artificial intelligence instead of traditional production methods. Several viewers openly mocked the visuals and questioned why a company with WWE’s resources would rely on AI-generated content. Some reactions were blunt, with fans calling out what they believed was obvious AI usage.
“This is proof they use AI SLOP LOL”
Others questioned why WWE would rely on AI production at all, especially given the company’s history of producing cinematic promo packages.
“Why use AI slop? Like seriously?!!!”
More reactions piled in as the clip spread, with some fans saying the video didn’t resemble WWE’s usual style and looked noticeably artificial.
“I’ve never seen such an AI heavy video in my life.”
The criticism picked up even more steam because WWE leadership recently confirmed they are actively using artificial intelligence behind the scenes. During an internal town hall, executives explained that AI is currently being used to analyze fan reactions, track which superstars connect with audiences in different regions, and help guide creative and touring decisions.
Now, with an AI-style video airing directly on NXT, fans believe they’re seeing that technology move from internal analytics into on-screen production — and not everyone is happy about it.
The reaction online made one thing clear: whether WWE plans to keep experimenting with AI-generated content or not, fans are watching closely and reacting fast whenever something looks different from the company’s traditional production style.
Do you think WWE using AI-generated videos on NXT is a smart move, or should they stick to traditional promo production instead? Please share your thoughts and feedback in the comment section below.